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Marketing Certificate Online
Become a marketing specialist who understands current and upcoming trends, creates innovative, forward-thinking campaigns, and drives audiences to action.
Overview
Discover the Marketing Certificate online program
Pursue a thriving career in marketing management, advertising, or promotions with the 100% online Marketing Certificate program from UW-Parkside. Master’s-level courses develop your expertise in high-demand areas such as social media best practices and optimization, global marketing, integrated communications, and digital marketing strategy. Faculty routinely assess and update curriculum so you acquire the cutting-edge tools and techniques that can help you stand out as a leading marketing professional.
This career-focused online Marketing Certificate program provides a direct track to the advanced insight that can elevate your current role or prepare you for exciting new opportunities. Completion of this certificate may be used as a pathway to earn your online MBA with a Concentration in Marketing, giving you eight credits to transfer into our program.
Accreditation:
The Department of Business programs in the College of Business, Economics, and Computing at UW-Parkside are accredited by The Association to Advance Collegiate Schools of Business (AACSB International).
In this Marketing Certificate online program, you will learn how to:
- Express a high level of communication and apply critical thinking skills in business situations
- Manifest leadership and teamwork best practices for effective critical-thinking and decision-making within groups
- Assess the ethical implications of business decision-making and apply solutions to challenges
- Apply the foundations of marketing principles to marketing management decisions while using marketing research to plan for and develop strategic marketing programs
- Demonstrate knowledge of marketing management principles as it relates to the regional and global business environment
- Express a high level of communication and apply critical thinking skills in business situations
- Manifest leadership and teamwork best practices for effective critical-thinking and decision-making within groups
- Assess the ethical implications of business decision-making and apply solutions to challenges
- Apply the foundations of marketing principles to marketing management decisions while using marketing research to plan for and develop strategic marketing programs
- Demonstrate knowledge of marketing management principles as it relates to the regional and global business environment
Upon completion of this certificate program, you will be prepared for leadership roles, including:
- Marketing Manager/Director
- Market Research Analyst
- Sales Manager
- Brand Manager
- Marketing Manager/Director
- Market Research Analyst
- Sales Manager
- Brand Manager
Also available:
The University of Wisconsin-Parkside offers a variety of specialized graduate certificates. Learn about our other certificate programs.
Need More Information?
Tuition
Choosing this online certificate program is cost-effective
Tuition for the Marketing Certificate online program is the same for in-state and out-of-state students. All fees are included.
Tuition breakdown:
| Per Credit Hour | Per Course | Per Program |
|---|---|---|
| $707.80 | $1,415.60 | $5,662.40 |
Tuition breakdown:
Calendar
Add these important dates to your calendar
The Marketing Certificate program is delivered in an online format ideal for working professionals, conveniently featuring multiple start dates each year. Choose the start date that best suits your goals.
Now enrolling:
| Term | Start Date | App Deadline | Document Deadline | Registration Deadline | Tuition Deadline | Class End Date | Term Length |
|---|---|---|---|---|---|---|---|
| Fall II | 10/28/24 | 10/14/24 | 10/18/24 | 10/22/24 | 10/27/24 | 12/13/24 | 7 weeks |
| Spring I | 2/3/25 | 1/20/25 | 1/24/25 | 1/28/25 | 2/2/25 | 3/21/25 | 7 weeks |
| Spring II | 3/31/25 | 3/17/25 | 3/21/25 | 3/25/25 | 3/30/25 | 5/16/25 | 7 weeks |
| Summer I | 5/19/25 | 5/5/25 | 5/9/25 | 5/13/25 | 5/18/25 | 7/4/25 | 7 weeks |
| Summer II | 7/7/25 | 6/23/25 | 6/27/25 | 7/1/25 | 7/6/25 | 8/22/25 | 7 weeks |
Now enrolling:
Have questions or need more information about our online programs?
Take a rewarding path toward earning your certificate online.
Admissions
Review the application steps for the online Marketing Certificate program
For admission into the Marketing Certificate online program, you must hold a bachelor’s degree and provide transcripts from all institutions previously attended as well as meet the requirements below.
Admission Requirements:
- Bachelor’s degree from a regionally accredited college or university
- Official transcripts
- No GMAT required
Online certificate admission requirements (based on undergraduate GPA)
- 2.75 and above. Applicants must have transcripts sent directly to UW-Parkside from all previous institutions attended. No GMAT will be required.
- 2.5 to 2.749–In addition to transcripts, applicants must submit a resume verifying a minimum of three years of managerial- and/or professional-level experience. Without the required work experience, applicants are required to submit two recommendations. No GMAT will be required.
- 2.33 to 2.49–In addition to transcripts, applicants must submit a resume verifying a minimum of three years of managerial- and/or professional-level experience, and two recommendations. No GMAT will be required.
Note: Students cannot enroll in a Marketing Certificate if they have already earned a UW-Parkside MBA in Marketing.
Official transcripts from all colleges/universities attended, regardless of if they appear on the degree- awarding transcript or not, should be mailed directly from the institution(s) to UW-Parkside at this address:
Admissions Office
University of Wisconsin-Parkside
900 Wood Road
Kenosha, WI 53144
Official transcripts sent directly from issuing institution(s) are also accepted electronically by selecting UW-Parkside as the receiving institution and/or providing [email protected] as the email address.
There is a non-refundable application fee of $56.
Applicants are also strongly encouraged to email a copy of their current resume at the time of application to [email protected].
Have a question? Call us at 844-492-2160.
Courses
Browse the courses in our certificate in marketing program
The Marketing Certificate online curriculum is comprised of eight credit hours.
Note: Successful completion of the certificate requires a GPA of 3.0 or better, with at least a C in each of the courses.
All Marketing certificate students must take the following course:
Students must take three of the following courses:
Overview
Discover the Marketing Certificate online program
Pursue a thriving career in marketing management, advertising, or promotions with the 100% online Marketing Certificate program from UW-Parkside. Master’s-level courses develop your expertise in high-demand areas such as social media best practices and optimization, global marketing, integrated communications, and digital marketing strategy. Faculty routinely assess and update curriculum so you acquire the cutting-edge tools and techniques that can help you stand out as a leading marketing professional.
This career-focused online Marketing Certificate program provides a direct track to the advanced insight that can elevate your current role or prepare you for exciting new opportunities. Completion of this certificate may be used as a pathway to earn your online MBA with a Concentration in Marketing, giving you eight credits to transfer into our program.
Accreditation:
The Department of Business programs in the College of Business, Economics, and Computing at UW-Parkside are accredited by The Association to Advance Collegiate Schools of Business (AACSB International).
In this Marketing Certificate online program, you will learn how to:
- Express a high level of communication and apply critical thinking skills in business situations
- Manifest leadership and teamwork best practices for effective critical-thinking and decision-making within groups
- Assess the ethical implications of business decision-making and apply solutions to challenges
- Apply the foundations of marketing principles to marketing management decisions while using marketing research to plan for and develop strategic marketing programs
- Demonstrate knowledge of marketing management principles as it relates to the regional and global business environment
- Express a high level of communication and apply critical thinking skills in business situations
- Manifest leadership and teamwork best practices for effective critical-thinking and decision-making within groups
- Assess the ethical implications of business decision-making and apply solutions to challenges
- Apply the foundations of marketing principles to marketing management decisions while using marketing research to plan for and develop strategic marketing programs
- Demonstrate knowledge of marketing management principles as it relates to the regional and global business environment
Upon completion of this certificate program, you will be prepared for leadership roles, including:
- Marketing Manager/Director
- Market Research Analyst
- Sales Manager
- Brand Manager
- Marketing Manager/Director
- Market Research Analyst
- Sales Manager
- Brand Manager
Also available:
The University of Wisconsin-Parkside offers a variety of specialized graduate certificates. Learn about our other certificate programs.
Accreditation:
The Department of Business programs in the College of Business, Economics, and Computing at UW-Parkside are accredited by The Association to Advance Collegiate Schools of Business (AACSB International).
Need More Information?
Tuition
Choosing this online certificate program is cost-effective
Tuition for the Marketing Certificate online program is the same for in-state and out-of-state students. All fees are included.
Tuition breakdown:
| Per Credit Hour | Per Course | Per Program |
|---|---|---|
| $707.80 | $1,415.60 | $5,662.40 |
Tuition breakdown:
Calendar
Add these important dates to your calendar
The Marketing Certificate program is delivered in an online format ideal for working professionals, conveniently featuring multiple start dates each year. Choose the start date that best suits your goals.
Now enrolling:
| Term | Start Date | App Deadline | Document Deadline | Registration Deadline | Tuition Deadline | Class End Date | Term Length |
|---|---|---|---|---|---|---|---|
| Fall II | 10/28/24 | 10/14/24 | 10/18/24 | 10/22/24 | 10/27/24 | 12/13/24 | 7 weeks |
| Spring I | 2/3/25 | 1/20/25 | 1/24/25 | 1/28/25 | 2/2/25 | 3/21/25 | 7 weeks |
| Spring II | 3/31/25 | 3/17/25 | 3/21/25 | 3/25/25 | 3/30/25 | 5/16/25 | 7 weeks |
| Summer I | 5/19/25 | 5/5/25 | 5/9/25 | 5/13/25 | 5/18/25 | 7/4/25 | 7 weeks |
| Summer II | 7/7/25 | 6/23/25 | 6/27/25 | 7/1/25 | 7/6/25 | 8/22/25 | 7 weeks |
Now enrolling:
Admissions
Review the application steps for the online Marketing Certificate program
For admission into the Marketing Certificate online program, you must hold a bachelor’s degree and provide transcripts from all institutions previously attended as well as meet the requirements below.
Admission Requirements:
- Bachelor’s degree from a regionally accredited college or university
- Official transcripts
- No GMAT required
Online certificate admission requirements (based on undergraduate GPA)
- 2.75 and above. Applicants must have transcripts sent directly to UW-Parkside from all previous institutions attended. No GMAT will be required.
- 2.5 to 2.749–In addition to transcripts, applicants must submit a resume verifying a minimum of three years of managerial- and/or professional-level experience. Without the required work experience, applicants are required to submit two recommendations. No GMAT will be required.
- 2.33 to 2.49–In addition to transcripts, applicants must submit a resume verifying a minimum of three years of managerial- and/or professional-level experience, and two recommendations. No GMAT will be required.
Note: Students cannot enroll in a Marketing Certificate if they have already earned a UW-Parkside MBA in Marketing.
Official transcripts from all colleges/universities attended, regardless of if they appear on the degree- awarding transcript or not, should be mailed directly from the institution(s) to UW-Parkside at this address:
Admissions Office
University of Wisconsin-Parkside
900 Wood Road
Kenosha, WI 53144
Official transcripts sent directly from issuing institution(s) are also accepted electronically by selecting UW-Parkside as the receiving institution and/or providing [email protected] as the email address.
There is a non-refundable application fee of $56.
Applicants are also strongly encouraged to email a copy of their current resume at the time of application to [email protected].
Have a question? Call us at 844-492-2160.
Courses
Browse the courses in our certificate in marketing program
The Marketing Certificate online curriculum is comprised of eight credit hours.
Note: Successful completion of the certificate requires a GPA of 3.0 or better, with at least a C in each of the courses.
All Marketing certificate students must take the following course:
Students must take three of the following courses: