No GMAT for online certificate programs. Apply today!

Marketing Certificate Online

Become a marketing specialist who understands current and upcoming trends, creates innovative, forward-thinking campaigns, and drives audiences to action.

Apply by: 3/4/24
Start class: 3/25/24
Apply Now Request Information

Overview

Discover the Marketing Certificate online program

$4,800 Total Tuition
6 months Duration
8* Credit Hours

Pursue a thriving career in marketing management, advertising, or promotions with the 100% online Marketing Certificate program from UW-Parkside. Master’s-level courses develop your expertise in high-demand areas such as social media best practices and optimization, global marketing, integrated communications, and digital marketing strategy. Faculty routinely assess and update curriculum so you acquire the cutting-edge tools and techniques that can help you stand out as a leading marketing professional.

This career-focused online Marketing Certificate program provides a direct track to the advanced insight that can elevate your current role or prepare you for exciting new opportunities. Completion of this certificate may be used as a pathway to earn your online MBA with a Concentration in Marketing, giving you eight credits to transfer into our program.

Accreditation:

AACSB Accredited logo

The Department of Business programs in the College of Business, Economics, and Computing at UW-Parkside are accredited by The Association to Advance Collegiate Schools of Business (AACSB International).

In this Marketing Certificate online program, you will learn how to:

  • Express a high level of communication and apply critical thinking skills in business situations
  • Manifest leadership and teamwork best practices for effective critical-thinking and decision-making within groups
  • Assess the ethical implications of business decision-making and apply solutions to challenges
  • Apply the foundations of marketing principles to marketing management decisions while using marketing research to plan for and develop strategic marketing programs
  • Demonstrate knowledge of marketing management principles as it relates to the regional and global business environment
  • Express a high level of communication and apply critical thinking skills in business situations
  • Manifest leadership and teamwork best practices for effective critical-thinking and decision-making within groups
  • Assess the ethical implications of business decision-making and apply solutions to challenges
  • Apply the foundations of marketing principles to marketing management decisions while using marketing research to plan for and develop strategic marketing programs
  • Demonstrate knowledge of marketing management principles as it relates to the regional and global business environment

Upon completion of this certificate program, you will be prepared for leadership roles, including:

  • Marketing Manager/Director
  • Market Research Analyst
  • Sales Manager
  • Brand Manager
  • Marketing Manager/Director
  • Market Research Analyst
  • Sales Manager
  • Brand Manager

Also available:

The University of Wisconsin-Parkside offers a variety of specialized graduate certificates. Learn about our other certificate programs.

$4,800 Total Tuition
6 months Duration
8 Credit Hours
Need More Information?

Call 844-492-2160

Call 844-492-2160

Tuition

Choosing this online certificate program is cost-effective

Tuition for the Marketing Certificate online program is the same for in-state and out-of-state students. All fees are included.

Tuition breakdown:

$4,800 Total Tuition
$600 Per Credit Hour

Tuition breakdown:

$4,800 Total Tuition
$600 Per Credit Hour

Calendar

Add these important dates to your calendar

The Marketing Certificate program is delivered in an online format ideal for working professionals, conveniently featuring multiple start dates each year. Choose the start date that best suits your goals.

Now enrolling:

3/4/24 Apply Date
3/25/24 Class Starts
TermStart DateApp DeadlineDocument DeadlineRegistration DeadlineTuition DeadlineClass End DateTerm Length
Spring I1/29/241/8/241/15/241/24/241/28/243/15/247 weeks
Spring II3/25/243/4/243/11/243/19/243/24/245/17/247 weeks
Summer I5/20/245/6/245/10/245/14/245/19/247/5/247 weeks
Summer II7/8/246/17/246/21/247/2/247/7/248/23/247 weeks
Fall I9/9/248/19/248/23/249/3/249/8/2410/25/247 weeks
Fall II10/28/2410/14/2410/18/2410/22/2410/27/2412/13/247 weeks

Now enrolling:

3/4/24 Apply Date
3/25/24 Class Starts

Have questions or need more information about our online programs?

Take a rewarding path toward earning your certificate online.

Admissions

Review the application steps for the online Marketing Certificate program

For admission into the Marketing Certificate online program, you must hold a bachelor’s degree and provide transcripts from all institutions previously attended as well as meet the requirements below.

Admission Requirements:

  • Bachelor’s degree from a regionally accredited college or university
  • Official transcripts
  • No GMAT required

Online certificate admission requirements (based on undergraduate GPA)

  • 2.75 and above. Applicants must have transcripts sent directly to UW-Parkside from all previous institutions attended. No GMAT will be required.
  • 2.5 to 2.749–In addition to transcripts, applicants must submit a resume verifying a minimum of three years of managerial- and/or professional-level experience. Without the required work experience, applicants are required to submit two recommendations. No GMAT will be required.
  • 2.33 to 2.49–In addition to transcripts, applicants must submit a resume verifying a minimum of three years of managerial- and/or professional-level experience, and two recommendations. No GMAT will be required.

Note: Students cannot enroll in a Marketing Certificate if they have already earned a UW-Parkside MBA in Marketing.

Official transcripts from all colleges/universities attended, regardless of if they appear on the degree- awarding transcript or not, should be mailed directly from the institution(s) to UW-Parkside at this address:

Admissions Office
University of Wisconsin-Parkside
900 Wood Road
Kenosha, WI 53144

Official transcripts sent directly from issuing institution(s) are also accepted electronically by selecting UW-Parkside as the receiving institution and/or providing [email protected] as the email address.

There is a non-refundable application fee of $56.

Applicants are also strongly encouraged to email a copy of their current resume at the time of application to [email protected].

Have a question? Call us at 844-492-2160.

Courses

Browse the courses in our certificate in marketing program

The Marketing Certificate online curriculum is comprised of eight credit hours.

Note: Successful completion of the certificate requires a GPA of 3.0 or better, with at least a C in each of the courses.

All Marketing certificate students must take the following course:

Duration: 7 weeks
Credit Hours: 2
Utilizes case studies to hone analytical and decision making skills for marketing. Focuses on the various kinds of problems in marketing that the modern decision maker must resolve.

Students must take three of the following courses:

Duration: 7 weeks
Credit Hours: 2
Examines management techniques in the global context, including increasingly competitive international market dynamics and environmental factors.
Duration: 7 weeks
Credit Hours: 2
Review aspects of advertising, promotions, and personal selling from the perspective of market management.
Duration: 7 weeks
Credit Hours: 2
Explores best practices for using data to create and optimize a digital marketing strategy. Introduces digital analytics platforms from a practical marketing perspective. Covers web analytics, simulations, and industry certifications.
Duration: 7 weeks
Credit Hours: 2
Explores best practices for using data to create and optimize a digital marketing strategy. Introduces digital analytics platforms from a practical marketing perspective. Covers web analytics, simulations, and industry certifications.

Overview

Discover the Marketing Certificate online program

$4,800 Total Tuition
6 months Duration
8 Credit Hours

Pursue a thriving career in marketing management, advertising, or promotions with the 100% online Marketing Certificate program from UW-Parkside. Master’s-level courses develop your expertise in high-demand areas such as social media best practices and optimization, global marketing, integrated communications, and digital marketing strategy. Faculty routinely assess and update curriculum so you acquire the cutting-edge tools and techniques that can help you stand out as a leading marketing professional.

This career-focused online Marketing Certificate program provides a direct track to the advanced insight that can elevate your current role or prepare you for exciting new opportunities. Completion of this certificate may be used as a pathway to earn your online MBA with a Concentration in Marketing, giving you eight credits to transfer into our program.

Accreditation:

AACSB Accredited logo

The Department of Business programs in the College of Business, Economics, and Computing at UW-Parkside are accredited by The Association to Advance Collegiate Schools of Business (AACSB International).

In this Marketing Certificate online program, you will learn how to:

  • Express a high level of communication and apply critical thinking skills in business situations
  • Manifest leadership and teamwork best practices for effective critical-thinking and decision-making within groups
  • Assess the ethical implications of business decision-making and apply solutions to challenges
  • Apply the foundations of marketing principles to marketing management decisions while using marketing research to plan for and develop strategic marketing programs
  • Demonstrate knowledge of marketing management principles as it relates to the regional and global business environment
  • Express a high level of communication and apply critical thinking skills in business situations
  • Manifest leadership and teamwork best practices for effective critical-thinking and decision-making within groups
  • Assess the ethical implications of business decision-making and apply solutions to challenges
  • Apply the foundations of marketing principles to marketing management decisions while using marketing research to plan for and develop strategic marketing programs
  • Demonstrate knowledge of marketing management principles as it relates to the regional and global business environment

Upon completion of this certificate program, you will be prepared for leadership roles, including:

  • Marketing Manager/Director
  • Market Research Analyst
  • Sales Manager
  • Brand Manager
  • Marketing Manager/Director
  • Market Research Analyst
  • Sales Manager
  • Brand Manager

Also available:

The University of Wisconsin-Parkside offers a variety of specialized graduate certificates. Learn about our other certificate programs.

$4,800 Total Tuition
As few as 6 months Duration
8 Credit Hours

Accreditation:

AACSB Accredited logo

The Department of Business programs in the College of Business, Economics, and Computing at UW-Parkside are accredited by The Association to Advance Collegiate Schools of Business (AACSB International).

Need More Information?

Call 844-492-2160

Call 844-492-2160

Tuition

Choosing this online certificate program is cost-effective

Tuition for the Marketing Certificate online program is the same for in-state and out-of-state students. All fees are included.

Tuition breakdown:

$4,800 Total Tuition
$600 Per Credit Hour

Tuition breakdown:

$4,800 Total Tuition
$600 Per Credit Hour

Calendar

Add these important dates to your calendar

The Marketing Certificate program is delivered in an online format ideal for working professionals, conveniently featuring multiple start dates each year. Choose the start date that best suits your goals.

Now enrolling:

3/4/24 Apply Date
3/25/24 Class Starts
TermStart DateApp DeadlineDocument DeadlineRegistration DeadlineTuition DeadlineClass End DateTerm Length
Spring I1/29/241/8/241/15/241/24/241/28/243/15/247 weeks
Spring II3/25/243/4/243/11/243/19/243/24/245/17/247 weeks
Summer I5/20/245/6/245/10/245/14/245/19/247/5/247 weeks
Summer II7/8/246/17/246/21/247/2/247/7/248/23/247 weeks
Fall I9/9/248/19/248/23/249/3/249/8/2410/25/247 weeks
Fall II10/28/2410/14/2410/18/2410/22/2410/27/2412/13/247 weeks

Now enrolling:

3/4/24 Apply Date
3/25/24 Class Starts

Admissions

Review the application steps for the online Marketing Certificate program

For admission into the Marketing Certificate online program, you must hold a bachelor’s degree and provide transcripts from all institutions previously attended as well as meet the requirements below.

Admission Requirements:

  • Bachelor’s degree from a regionally accredited college or university
  • Official transcripts
  • No GMAT required

Online certificate admission requirements (based on undergraduate GPA)

  • 2.75 and above. Applicants must have transcripts sent directly to UW-Parkside from all previous institutions attended. No GMAT will be required.
  • 2.5 to 2.749–In addition to transcripts, applicants must submit a resume verifying a minimum of three years of managerial- and/or professional-level experience. Without the required work experience, applicants are required to submit two recommendations. No GMAT will be required.
  • 2.33 to 2.49–In addition to transcripts, applicants must submit a resume verifying a minimum of three years of managerial- and/or professional-level experience, and two recommendations. No GMAT will be required.

Note: Students cannot enroll in a Marketing Certificate if they have already earned a UW-Parkside MBA in Marketing.

Official transcripts from all colleges/universities attended, regardless of if they appear on the degree- awarding transcript or not, should be mailed directly from the institution(s) to UW-Parkside at this address:

Admissions Office
University of Wisconsin-Parkside
900 Wood Road
Kenosha, WI 53144

Official transcripts sent directly from issuing institution(s) are also accepted electronically by selecting UW-Parkside as the receiving institution and/or providing [email protected] as the email address.

There is a non-refundable application fee of $56.

Applicants are also strongly encouraged to email a copy of their current resume at the time of application to [email protected].

Have a question? Call us at 844-492-2160.

Courses

Browse the courses in our certificate in marketing program

The Marketing Certificate online curriculum is comprised of eight credit hours.

Note: Successful completion of the certificate requires a GPA of 3.0 or better, with at least a C in each of the courses.

All Marketing certificate students must take the following course:

Duration: 7 weeks
Credit Hours: 2
Utilizes case studies to hone analytical and decision making skills for marketing. Focuses on the various kinds of problems in marketing that the modern decision maker must resolve.

Students must take three of the following courses:

Duration: 7 weeks
Credit Hours: 2
Examines management techniques in the global context, including increasingly competitive international market dynamics and environmental factors.
Duration: 7 weeks
Credit Hours: 2
Review aspects of advertising, promotions, and personal selling from the perspective of market management.
Duration: 7 weeks
Credit Hours: 2
Explores best practices for using data to create and optimize a digital marketing strategy. Introduces digital analytics platforms from a practical marketing perspective. Covers web analytics, simulations, and industry certifications.
Duration: 7 weeks
Credit Hours: 2
Explores best practices for using data to create and optimize a digital marketing strategy. Introduces digital analytics platforms from a practical marketing perspective. Covers web analytics, simulations, and industry certifications.

Request More Information

Request Information

Submit this form, and an Enrollment Specialist will contact you to answer your questions.

  • This field is for validation purposes and should be left unchanged.

Begin Application Process

Start your application today!
or call 844-492-2160 844-492-2160
for help with any questions you may have.