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Marketing Certificate Online
Become a marketing specialist who understands current and upcoming trends, creates innovative, forward-thinking campaigns, and drives audiences to action.
Overview
What can you learn in the online Marketing Certificate at UW-Parkside?
Pursue a thriving career in marketing management, advertising, or promotions with the 100% online Marketing Certificate program from UW-Parkside. Master’s-level courses develop your expertise in high-demand areas such as social media best practices and optimization, global marketing, integrated communications, and digital marketing strategy. Faculty routinely assess and update curriculum so you acquire the cutting-edge tools and techniques that can help you stand out as a leading marketing professional.
This career-focused online Marketing Certificate program provides a direct track to the advanced insight that can elevate your current role or prepare you for exciting new opportunities. Completion of this certificate may be used as a pathway to earn your online MBA with a Concentration in Marketing, giving you eight credits to transfer into our program.
Accreditation:
The Department of Business programs at UW-Parkside are accredited by The Association to Advance Collegiate Schools of Business (AACSB International).
In this Marketing Certificate online program, you will learn how to:
- Express a high level of communication and apply critical thinking skills in business situations
- Manifest leadership and teamwork best practices for effective critical-thinking and decision-making within groups
- Assess the ethical implications of business decision-making and apply solutions to challenges
- Apply the foundations of marketing principles to marketing management decisions while using marketing research to plan for and develop strategic marketing programs
- Demonstrate knowledge of marketing management principles as it relates to the regional and global business environment
- Express a high level of communication and apply critical thinking skills in business situations
- Manifest leadership and teamwork best practices for effective critical-thinking and decision-making within groups
- Assess the ethical implications of business decision-making and apply solutions to challenges
- Apply the foundations of marketing principles to marketing management decisions while using marketing research to plan for and develop strategic marketing programs
- Demonstrate knowledge of marketing management principles as it relates to the regional and global business environment
Upon completion of this certificate program, you will be prepared for leadership roles, including:
- Marketing Manager/Director
- Market Research Analyst
- Sales Manager
- Brand Manager
- Marketing Manager/Director
- Market Research Analyst
- Sales Manager
- Brand Manager
Also available:
The University of Wisconsin-Parkside offers a variety of specialized graduate certificates. Learn about our other certificate programs.
Need More Information?
Tuition
How much does the online Marketing Certificate at UW-Parkside cost?
Tuition for the Marketing Certificate online program is the same for in-state and out-of-state students. All fees are included.
| Per Credit Hour | Per Course | Per Program |
|---|---|---|
| $762 | $1,524 | $6,096 |
Tuition breakdown:
Calendar
When can you start the online Marketing Certificate at UW-Parkside?
The Marketing Certificate program is delivered in an online format ideal for working professionals, conveniently featuring multiple start dates each year. Choose the start date that best suits your goals.
| Term | Start Date | App Deadline | Document Deadline | Registration Deadline | Tuition Deadline | Class End Date | Term Length |
|---|---|---|---|---|---|---|---|
| Summer I | 5/18/26 | 5/7/26 | 5/7/26 | 5/14/26 | 5/21/26 | 7/3/26 | 7 weeks |
| Summer II | 7/6/26 | 6/24/26 | 6/24/26 | 7/1/26 | 7/9/26 | 8/21/26 | 7 weeks |
| Fall I | 9/2/26 | 8/21/26 | 8/21/26 | 9/1/26 | 9/10/26 | 10/21/26 | 7 weeks |
| Fall II | 10/22/26 | 10/12/26 | 10/12/26 | 10/21/26 | 10/29/26 | 12/11/26 | 7 weeks |
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Take a rewarding path toward earning your certificate online.
Admissions
What are the admission requirements for the online Marketing Certificate at UW-Parkside?
For admission into the Marketing Certificate online program, you must hold a bachelor’s degree and provide transcripts from all institutions previously attended as well as meet the requirements below.
Admission Requirements:
- Bachelor’s degree from a regionally accredited college or university
- Official transcripts
- No GMAT required
Online certificate admission requirements (based on undergraduate GPA)
- 2.75 and above. Applicants must have transcripts sent directly to UW-Parkside from all previous institutions attended. No GMAT will be required.
- 2.5 to 2.749–In addition to transcripts, applicants must submit a resume verifying a minimum of three years of managerial- and/or professional-level experience. Without the required work experience, applicants are required to submit two recommendations. No GMAT will be required.
- 2.33 to 2.49–In addition to transcripts, applicants must submit a resume verifying a minimum of three years of managerial- and/or professional-level experience, and two recommendations. No GMAT will be required.
Note: Students cannot enroll in a Marketing Certificate if they have already earned a UW-Parkside MBA in Marketing.
Official transcripts from all colleges/universities attended, regardless of if they appear on the degree- awarding transcript or not, should be mailed directly from the institution(s) to UW-Parkside at this address:
Admissions Office
University of Wisconsin-Parkside
900 Wood Road
Kenosha, WI 53144
Official transcripts sent directly from issuing institution(s) are also accepted electronically by selecting UW-Parkside as the receiving institution and/or providing [email protected] as the email address.
There is a non-refundable application fee of $56.
Applicants are also strongly encouraged to email a copy of their current resume at the time of application to [email protected].
Have a question? Call us at 844-492-2160.
Courses
What courses are included in the online Marketing Certificate at UW-Parkside?
The Marketing Certificate online curriculum is comprised of eight credit hours.
Note: Successful completion of the certificate requires a GPA of 3.0 or better, with at least a C in each of the courses.
All Marketing certificate students must take the following course:
Students must take three of the following courses: