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Online Marketing Programs

Marketing moves fast — and so can your career. UW-Parkside’s online marketing programs help you build in-demand skills in strategy, digital media, and sales through flexible, career-focused course work designed for working adults. Finish your degree, advance your goals, and open new career paths, all at a pace that truly fits your life, without ever stepping away from your job.

Develop the Marketing skills employers want

The online marketing programs at UW-Parkside blend strategic thinking with hands-on skills in digital marketing, consumer behavior, and professional sales. Backed by AACSB accreditation, flexible scheduling, and affordable tuition, these programs enable you to build real-world expertise without pausing your career. Explore our undergraduate marketing programs below and find the option that best aligns with your professional goals and interests.

Why choose an online marketing program from UW-Parkside?

  • 100% online course work: Designed to accommodate your schedule, courses are accessible 24/7 from anywhere you have an internet connection.
  • Multiple start dates: Choose from multiple start dates throughout the year and begin your online program at a time that works best for you.
  • Affordable tuition: Budget-friendly, pay-by-the-course tuition puts your online undergraduate marketing program within reach.
  • Transfer up to 90 credit hours: These programs help you quickly complete your degree or transition your career into the field of marketing.

Which online program is right for you?

Bachelor of Science in Marketing online
UNDERGRADUATE PROGRAM

Bachelor of Science in Marketing

$473 Per Credit Hour
Up to 90 hours Transfer Credits
120 Credit Hours

Develop skills in market research, promotions, and digital marketing that equip you to help both startup and established businesses thrive. The Parkside B.S. in Marketing online program teaches you how to influence consumer behavior with cutting-edge industry tools.

Explore buyer behavior, social media marketing, and sales while strengthening your communication, problem-solving, teamwork, and time management skills. A senior project empowers you to develop practical solutions in a realistic scenario applicable to your intended career path.

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Bachelor of Science in Marketing with a Concentration in Digital Marketing and Social Media online
UNDERGRADUATE PROGRAM

Bachelor of Science in Marketing with a Concentration in Digital Marketing and Social Media

$473 Per Credit Hour
Up to 90 hours Transfer Credits
120 Credit Hours

Stand out in the digital economy with a degree that goes beyond theory. UW-Parkside's AACSB-accredited bachelor’s in digital marketing program combines live-client projects with advanced course work in SEO, paid advertising, email marketing, and analytics. All courses are fully online and asynchronous.

Earn a digital marketing and social media degree in flexible, seven-week terms with multiple start dates available per year and no application fee. With the opportunity to transfer up to 90 credits, you can complete your social media marketing degree and graduate with a portfolio-ready skill set.

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Bachelor of Science in Marketing with a Concentration in Professional Sales and Relationship Marketing online
UNDERGRADUATE PROGRAM

Bachelor of Science in Marketing with a Concentration in Professional Sales and Relationship Marketing

$473 Per Credit Hour
Up to 90 hours Transfer Credits
120 Credit Hours

Built for sales professionals, UW-Parkside's AACSB-accredited bachelor’s in professional sales program is supported by an immersive Sales Center guided by an industry advisory board and national sales competition champions. Benefit from a fully online curriculum delivered through seven-week courses that cover personal selling, CRM, channel marketing, and more.

Transfer up to 90 credits and earn your sales and marketing degree online quickly, preparing you for a wide range of impactful roles across various industries.

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The Department of Business programs at UW-Parkside are accredited by The Association to Advance Collegiate Schools of Business (AACSB International).

  • Project Management Certificate
  • Supply Chain Management Certificate
  • HR Management Certificate
  • Data Analytics Certificate
  • Marketing Certificate

Project Management Certificate

Duration: 6 months Credit Hours: 8 Tuition: $690 {tuition_specification_type_per_course}*

Apply by: 10/12/26 Start class: 10/22/26

The Project Management Certificate helps you meet the rapidly growing demand for leaders who can oversee and coordinate an organization’s strategic plan while optimizing the success and efficiency of projects through the application of technical, managerial, and interpersonal skillsets.

Gain an understanding of how to manage people, programs, projects, resources, and budgets across diverse industries through highly regarded master’s-level courses. This certificate may be used as a pathway to earn your online MBA in Program and Project Management, giving you eight credits to transfer into our program.

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Supply Chain Management Certificate

Duration: 6 months Credit Hours: 8 Tuition: $690 {tuition_specification_type_per_course}*

Apply by: 10/12/26 Start class: 10/22/26

Capitalize on consumer and industry growth with the Supply Chain Management Certificate. You will explore the design, control, and management of supply chain systems while building expertise in network planning, inventory management, risk pooling, strategic alliances, logistics, and sustainability.

Master’s-level courses challenge you to meet your full potential to become a knowledgeable, problem-solving leader and critical thinker. Completion of this certificate may be used as a pathway to earn your online MBA in Supply Chain Management, giving you eight credits to transfer into our program.

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Human Resource Management Certificate

Duration: 6 months Credit Hours: 8 Tuition: $690 {tuition_specification_type_per_course}*

Apply by: 10/12/26 Start class: 10/22/26

Help organizations develop a strategic advantage recruiting and retaining top talent that enables them to thrive in competitive business environments with the online Human Resource Management Certificate.

The 100% online course work for this program increases your acumen with key competencies like performance management methods, strategic use of compensation, and benefits and implementation of training programs. The certificate in HR management may be used as a flexible pathway to earning your MBA in Human Resources, allowing you to transfer eight credits into our program.

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Data Analytics Certificate

Duration: 6 months Credit Hours: 8 Tuition: $690 {tuition_specification_type_per_course}*

Apply by: 10/12/26 Start class: 10/22/26

Develop career-enhancing expertise with the technologies for business decision-making through the online Data Analytics Certificate. This program deepens your knowledge of data mining, analysis, and visualization as you prepare for leadership roles in business.

Benefit from course work emphasizing inventory management techniques and distribution strategies that allow companies to overcome modern business challenges. This certificate in data analysis may be used as a pathway to earn your online MBA with a Concentration in Data Analytics, giving you eight credits to transfer into our program.

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Marketing Certificate

Duration: 6 months Credit Hours: 8 Tuition: $690 {tuition_specification_type_per_course}*

Apply by: 10/12/26 Start class: 10/22/26

Become a marketing specialist who understands current and upcoming trends, creates innovative, forward-thinking campaigns, and drives audiences to action with our Marketing Certificate online graduate program.

Master's-level courses develop your expertise in high-demand areas such as social media best practices and optimization, global marketing, integrated communications, and digital marketing strategy. This certificate may be used as a pathway to earn your online MBA in Marketing, giving you eight credits to transfer into our program.

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